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‘From the Founder’ Articles
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From the Founder
An instant "referral multiplier" discovered by accident.
The BNI Testimonial is fundamental to chapter meetings. You’d think it was a finely-honed strategy that we’ve had since day one. But its origin was more happenstance.
Here I share what makes a stand-out BNI Testimonial and how they came to be. I believe understanding our past helps us to understand why we do things the way we do.
The Breakdown of a Good Testimonial
First, let’s focus [...]
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From the Founder
Quantity is fine – but quality is KING.
Businesspeople sometimes lose track of the fact that networking is the means—not the end—of their business-building activities.
They attend three, four, even five events in a week in a desperate grasp for new business. The predictable result is that they stay so busy meeting new people that they never have time to follow up and cultivate those relationships. And how can they expect to get that [...]
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From the Founder
Have a plan and work it.
From a business perspective, social media is ideal to build your brand and your credibility; it’s about providing value for your connections and followers. It is important to offer them useful information balanced with a dash of personal insight. Whether you’re talking about face-to-face networking or online networking, credibility and relationship building are critical to the process.
With social media, the key to success is outlining [...]
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From the Founder
Now, more than ever, networking is critical to the survival of your business. So. . . how good are you at it? What are you strong at and what can you improve upon?
In order to know whether you’re headed in the right direction with your networking strategy, you need to be able to pinpoint your networking strengths and weaknesses and have a clear understanding of [...]
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From the Founder
Why you can't do less to be a master of success.
I recently received an email from someone who visited a number BNI groups over several years. He had an idea that I’d like to share:
“I am interested in how I can provide my extensive list of contacts to a local chapter without having to attend the weekly meetings . . . we can attend a meeting once a month. . . while still adopting the [...]
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From the Founder
Beware of this networking faux pas.
Have you ever been solicited for a referral or for business by someone you didn’t know? Michelle Villalobos, a BNI member in Miami, calls this “Premature Solicitation.” (Say that fast three times and you might get in trouble!)
I agree completely with Michelle, and I’ve been a victim of it many times. I was recently speaking at a business networking event, and, before my presentation, someone came up [...]
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From the Founder
I just finished a survey of more than 12,000 businesspeople from around the world on the subject of networking. One of the questions we asked was "Which of the following is most important to you when referring business to others?" The choices were:
Knowing a person's character.
Knowing a person's level of competency.
Using the person's product or service myself.
Knowing a person's success.
Not surprisingly, "knowing a person's character" ranked first [...]
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From the Founder
25 Years of Networking in BNI
This year, BNI celebrates its 25th anniversary. What started as a humble enterprise in the spare bedroom and garage of my house, has now turned into an organization with almost 5,600 groups and over 125,000 members in more than 40 countries. BNI Headquarters now resides in a commercial building in Southern California with roughly 30 employees working onsite. However, more than 1,000 people work for [...]
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From the Founder
Technology is key, but relationships are king.
The year is over (and many are glad about that!); now it's time to look ahead. As I look into the crystal ball I have before me, this is what I see for 2010:
The economy IS going to improve. This isn't specifically related to "networking", but it IS important. Have faith. Look for opportunities and focus [...]
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From the Founder
Do you have balance in your life? Personal and professional balance in our lives seems to be the ever-elusive dream. Trying to balance home, work, health, spiritual discipline, and free time seems almost impossible. Business people have told me this for years.
Well, I am pleased to tell you that I believe I've found the answer to creating balance in your life. Are you ready? Write this down, [...]
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